Apple targets AI subscription revenue as Cook exits and Ternus inherits next growth strategy

Source: Digitimes· DIGITIMES· July 31, 2026
Apple targets AI subscription revenue as Cook exits and Ternus inherits next growth strategy

Apple is positioning AI as the foundation of its next growth phase, combining a privacy-focused AI strategy with expanded US semiconductor sourcing to support future products and services. However, regulatory barriers in Europe and China could determine the p…

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