AI costs heat forcing vendors to rethink pricing: Pegasystems executive

Source: The Times of India· Shilpa Ranipeta· July 29, 2026
AI costs heat forcing vendors to rethink pricing: Pegasystems executive

US-based enterprise software company Pegasystems, whose customers include many of the world's largest banks, is betting that outcome-based pricing, rather than conventional per-token billing, will drive its next phase of growth.

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