Brands like Home Depot, Intuit, and Booking are betting bigger on ChatGPT ads, new data reveals
Source: Business Insider· Stephen Council· July 31, 2026
SynaBot summary
OpenAI is significantly increasing advertisements within ChatGPT, especially on its mobile app for U.S. users. Major companies, including Home Depot and Intuit, are investing in this growing ad space.
Key takeaways
- ChatGPT mobile ads per user have doubled in the U.S.
- Major brands are actively purchasing ad space on ChatGPT.
- AI platforms are evolving into new advertising channels.
- Expect more sponsored content within AI tools.
Why it matters
This shift means AI chat interfaces are becoming a new frontier for brand advertising. Users should anticipate seeing more sponsored content integrated into their AI interactions, potentially influencing product discovery and choices.
This story was reported by Business Insider. Read the full original article:
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