Kiwis still don’t trust brands. Can AI save the relationship? – Storm Day
Source: New Zealand Herald· Storm Day· August 15, 2026
SynaBot summary
A significant portion of consumers, over half in some sectors like banking, report frustration with current brand technology. This dissatisfaction stems from brands digitizing transactions without improving the overall customer experience, leading to a trust deficit.
Key takeaways
- Customer frustration with brand technology is widespread.
- Digitizing transactions alone does not improve user experience.
- AI can personalize digital interactions.
- Improved AI integration can rebuild consumer trust.
Why it matters
AI assistants and tools can bridge the gap between digital transactions and genuine customer experience. By personalizing interactions and streamlining processes, AI can help businesses rebuild trust and improve user satisfaction with their digital offerings.
This story was reported by New Zealand Herald. Read the full original article:
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