Screencore Launches a New SSP to Advance Transparent Publisher Monetisation
Source: ExchangeWire· ExchangeWire PressBox· August 19, 2026
SynaBot summary
Screencore has introduced a new supply-side platform (SSP) aimed at improving transparency in digital advertising for publishers. This platform is designed to help content creators better understand and maximize the revenue generated from their ad inventory.
Key takeaways
- New SSP focuses on publisher ad revenue transparency
- Aims to help publishers maximize inventory value
- Expands Screencore's programmatic advertising ecosystem
Why it matters
Publishers using AI tools for ad operations can benefit from greater clarity on how their ad space is valued and sold. This new SSP could lead to more efficient monetization strategies and potentially higher earnings for content creators.
This story was reported by ExchangeWire. Read the full original article:
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