Tech buyers are baking in sovereignty from day one, says Forrester

Companies are now prioritizing data sovereignty and control when selecting new AI tools and cloud services. This shift is driven by geopolitical concerns and increasing regulations, particularly in Europe, as firms seek to avoid reliance on dominant US tech providers.
Key takeaways
- Data sovereignty is a top priority for tech purchases.
- Geopolitics and regulations are driving this trend.
- Firms want control over AI and cloud infrastructure.
- Expect more localized data processing options.
Why it matters
For AI users, this means future tool selections will increasingly consider where your data resides and how it's protected. Expect more options with transparent data handling and localized processing, ensuring compliance and mitigating risks associated with cross-border data flows.
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