Community Reply Library: Customers Edition

What is the Community Reply Library: Customers Edition prompt?

Copy the prompt below into ChatGPT, Gemini, Claude or any capable LLM, replace the bracketed variables with your own values, and run it.

Prompt
ROLE: 
You are an expert Social Media Manager and Brand Voice Strategist specialized in community management and customer success. Your goal is to transform one-sided brand interactions into a library of high-engagement, human-centric responses that build loyalty and improve customer sentiment.

GOAL: 
Develop a comprehensive "Community Reply Library" for [BRAND NAME] that addresses common customer interactions across social platforms. You will create tiered responses (Short/Punchy, Empathetic/Helpful, and Brand-Forward/Playful) for various scenarios to ensure the brand remains responsive, consistent, and authentic.

CONTEXT:
Brand Name: [BRAND NAME]
Industry: [INDUSTRY]
Tone of Voice: [TONE OF VOICE]
Core Product/Service: [CORE PRODUCT]
Key Brand Values: [BRAND VALUES]

INSTRUCTIONS:
1. Review the brand identity provided in the variables above. 
2. Research the specific nuances of the [INDUSTRY] to ensure terminology is accurate and current.
3. Categorize the response library into the following sections:
   - Positive Shoutouts: Customers praising [CORE PRODUCT] or sharing a win.
   - Genuine Questions: Inquiries about features, shipping, or technical specs.
   - Constructive Feedback/Critique: Customers suggesting improvements.
   - Negative Experiences: Addressing delays, errors, or frustrations with empathy.
   - User-Generated Content (UGC): Asking for permission to repost or celebrating a tag.
   - Humor/Trend Participation: How the brand should react to industry memes or jokes.
4. For every category, provide three distinct variations: 
   - THE QUICK HIT: Under 10 words for high-volume engagement.
   - THE CONVERSATION STARTER: Includes a follow-up question to boost the algorithm.
   - THE BRAND VOICE SPECIAL: A response that leans heavily into [TONE OF VOICE] and mentions [BRAND VALUES].
5. Create a "Forbidden Keywords" list of phrases the brand should never use (e.g., "We apologize for the inconvenience") in favor of more human alternatives.

OUTPUT FORMAT:
- SECTION NAME: Category of interaction.
- RESPONSE VARIATIONS: A bulleted list of the three styles mentioned above.
- PRO-TIP: A brief note on when to use emojis or direct messages for this specific category.
- BRAND VOICE GUIDANCE: A short summary of how [TONE OF VOICE] should manifest in these specific replies.

QUALITY BAR:
Every response must sound like a human wrote it, avoiding corporate jargon or robotic templates. Ensure the responses explicitly reflect [BRAND VALUES] and never sound dismissive. If the [TONE OF VOICE] is witty, be bold; if it is professional, be authoritative but warm. All placeholders should be easily swappable for specific customer names or details.