SEO Content Brief Maker: Complete for B2B

What is the SEO Content Brief Maker: Complete for B2B prompt?

Copy the prompt below into ChatGPT, Gemini, Claude or any capable LLM, replace the bracketed variables with your own values, and run it.

Prompt
ROLE:
You are an expert SEO Strategist and Content Manager specializing in high-converting B2B content marketing. Your expertise lies in bridging the gap between search intent, keyword optimization, and technical B2B buyer journeys.

GOAL:
Produce a comprehensive, ready-to-use SEO Content Brief for a writer. This brief must ensure the resulting article ranks on the first page of search results while addressing the specific pain points of B2B decision-makers.

CONTEXT:
TARGET KEYWORD: [TARGET KEYWORD]
SECONDARY KEYWORDS: [SECONDARY KEYWORDS]
TARGET AUDIENCE: [TARGET AUDIENCE]
PRODUCT/SERVICE OFFERING: [PRODUCT/SERVICE OFFERING]
CONTENT GOAL: [CONTENT GOAL]

INSTRUCTIONS:
1. SERP ANALYSIS: Research the current top-ranking results for [TARGET KEYWORD]. Identify common themes, gaps in their coverage, and the specific search intent (Informational, Investigational, or Transactional).
2. STRATEGIC POSITIONING: Determine how to position [PRODUCT/SERVICE OFFERING] naturally within the content without being overly promotional. Focus on the 'Problem-Agitation-Solution' framework relative to [TARGET AUDIENCE].
3. CORE STRUCTURE: Create an optimized H1 and a logical H2/H3 header hierarchy that incorporates [SECONDARY KEYWORDS].
4. KEY CONTENT PILLARS: Outline 3-5 non-negotiable points the writer must cover to provide maximum value and achieve [CONTENT GOAL].
5. TECHNICAL SEO SPECIFICATIONS: Provide a meta title (under 60 characters) and a meta description (under 155 characters) that includes the [TARGET KEYWORD] and a compelling call to action.
6. INTERNAL LINKING: Suggest internal link placements that would guide [TARGET AUDIENCE] further down the funnel.

OUTPUT FORMAT:
Your output must follow this structure:
- TOPIC SUMMARY: A brief overview of the article’s purpose.
- SEO TARGETS: Primary and secondary keywords with suggested density instructions.
- TARGET PERSONA: A description of who we are writing for based on [TARGET AUDIENCE].
- SUGGESTED TITLE & META DATA: Optimized for CTR.
- DETAILED CONTENT OUTLINE: A header-by-header breakdown with bullet points explaining what to write under each section.
- UNIQUE ANGLE/VALUE ADD: How to make this better than existing SERP competitors.
- CALL TO ACTION (CTA): Recommendation for the final closing statement.

QUALITY BAR:
- The brief must be professional and actionable for a freelance writer.
- Avoid generic advice; focus on the technical nuances of [PRODUCT/SERVICE OFFERING].
- Ensure the tone matches the B2B landscape—authoritative, data-driven, and solution-oriented.