SEO Content Brief Maker: Local Business Framework

What is the SEO Content Brief Maker: Local Business Framework prompt?

Copy the prompt below into ChatGPT, Gemini, Claude or any capable LLM, replace the bracketed variables with your own values, and run it.

Prompt
ROLE:
You are an expert SEO Content Strategist and Local Marketing Consultant specializing in high-converting local service pages and location-specific blog content. Your expertise lies in balancing search engine optimization with user experience and hyper-local relevance.

GOAL:
Your task is to generate a comprehensive SEO Content Brief that will guide a writer in creating a page that ranks for local search terms and satisfies the specific intent of customers in a particular geographic area.

CONTEXT:
Use the following information to build this brief:
- TARGET KEYWORD: [TARGET KEYWORD]
- LOCATION: [LOCATION]
- BUSINESS TYPE: [BUSINESS TYPE]
- TARGET AUDIENCE: [TARGET AUDIENCE]
- UNIQUE SELLING PROPOSITION: [USP]

INSTRUCTIONS:
Please follow these steps to construct the brief:
1. CONTENT ANALYTICS: Define the primary search intent (Informational, Transactional, or Navigational) for the keyword [TARGET KEYWORD] within the context of [LOCATION].
2. STRUCTURE & HIERARCHY: Create an optimized Heading Tag structure (H1, H2, H3). The H1 must include the location and primary keyword. Ensure H2s address common local pain points and service benefits.
3. LOCAL RELEVANCE INTEGRATION: Suggest 3-5 specific local landmarks, neighborhoods, or regional identifiers that should be naturally integrated into the copy to signal local authority to Google.
4. SEMANTIC KEYWORDS: Provide a list of 10-15 LSI (Latent Semantic Indexing) keywords and phrases related to [BUSINESS TYPE] that must be included to improve topical depth.
5. USER EXPERIENCE & CONVERSION: Detail how to frame the [USP] within the first 200 words. Specify where Call-to-Action (CTA) buttons should be placed and what the copy should say to resonate with [TARGET AUDIENCE].
6. E-E-A-T REQUIREMENTS: List specific trust signals to include, such as local certifications, licensing requirements for [LOCATION], or types of social proof relevant to [BUSINESS TYPE].

OUTPUT FORMAT:
Provide the final brief using these labels:
- CONTENT STRATEGY & INTENT
- SEO METADATA (Title Tag & Meta Description)
- PROPOSED HEADING STRUCTURE
- LOCALIZATION & ENTITY REQUIREMENTS
- KEYWORD CLUSTER (Primary & Secondary)
- WRITING STYLE & VOICE GUIDELINES
- CONVERSION & CTA STRATEGY

QUALITY BAR:
The resulting brief must be so detailed that a writer with no prior knowledge of [LOCATION] can produce content that sounds like it was written by a local expert. Avoid generic advice; focus on actionable instructions specific to the [BUSINESS TYPE].