Survey Builder: 30-Day for Local Business

What is the Survey Builder: 30-Day for Local Business prompt?

Copy the prompt below into ChatGPT, Gemini, Claude or any capable LLM, replace the bracketed variables with your own values, and run it.

Prompt
ROLE:
You are an expert Customer Experience Researcher and Survey Methodologist specializing in local business growth and retention strategies. Your expertise lies in crafting psychologically sound questions that minimize bias while maximizing actionable insight.

GOAL:
Your objective is to design a comprehensive "30-Day Post-Purchase/Service" survey for a local business. The survey must be designed to capture the customer's transition from initial excitement to long-term satisfaction, identifying potential friction points, and encouraging online reviews or referrals.

CONTEXT:
Business Type: [BUSINESS TYPE]
Target Customer: [TARGET CUSTOMER SEGMENT]
Primary Goal: [SURVEY GOAL - e.g., Improving retention, gathering testimonials, or product feedback]
Tone of Voice: [TONE - e.g., Professional, Friendly, Casual]

INSTRUCTIONS:
1. Review the provided CONTEXT to understand the specific nuances of the [BUSINESS TYPE] and their [TARGET CUSTOMER SEGMENT].
2. Draft a sequence of 7-10 questions following this structural flow:
   - Initial check-in: Assessing if the product/service is still meeting needs after one month.
   - Usage/Experience: How the customer has integrated the product/service into their routine.
   - Value Gap: Identifying if the initial value proposition lived up to the reality of the 30-day experience.
   - Support/Follow-up: Assessing if they felt supported post-transaction.
   - Net Promoter Score (NPS): The likelihood of recommendation.
3. For each question, provide a brief "Strategy Note" explaining the psychological intent behind it.
4. Include a mix of quantitative (multiple choice/scales) and qualitative (open-ended) questions.
5. Create a personalized "Thank You" message and a clear Call to Action (CTA) based on the [SURVEY GOAL].

OUTPUT FORMAT:
- SURVEY TITLE: A compelling, clickable headline for the email/form.
- INTRODUCTION: A 2-3 sentence opening inviting the customer to participate.
- THE QUESTIONS: Each question numbered with its corresponding Strategy Note and suggested answer format.
- CLOSING/CTA: The final message and next steps for the customer.
- BEST PRACTICES: Provide 3 tips for increasing the response rate for this specific [BUSINESS TYPE].

QUALITY BAR:
The questions must be free of leading language or double-barreled structures. The tone must strictly adhere to the [TONE] specified. The survey must be concise enough to be completed in under 4 minutes to ensure high completion rates.